Art as More Than Art
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Today in Creative Methods we presented marker comps as usual, but also spent some time chatting about an art project we were assigned last week.
Our teacher Brian (Art Director at Ogilvy) had us think about the concept of “Anger + Art = Change,” and essentially gave us free reign to create anything out of it. Some used the computer and others painted, but all were impressive. It was really fun to see everyone take a step away from ‘comps’ or ‘ads,’ and just focus on something they found stimulating.
It was also very cool personally because (if you’ve been paying attention, that is), you know me as a copywriter. Part of CPS’s new scheduling system allows anyone to take almost any class they’d like to. Hence, a writer finds himself in a class surrounded by art directors, making art.
While I’m still no artist, the class itself has been one of my favorites. And now, back to headlines.