Late nights at CPS. Or how Twitter delivered me free pizza.

I’m no stranger to late nights at CPS. Especially this quarter. It seems at least once a week, generally more, my friend and fellow designer Jennie and I stick around after class, head to “our room” and work into the wee hours. Usually until at least midnight, sometimes as late as 1:30 or 2am. We’d stay later but we both live on the north side of the city, and the commute home isn’t my favorite part of the night.
Last night, with our friend Maggie (a CPS web design student), we received a bit of a surprise, and it all started with a tweet:
“I need pizza. Who wants to buy/make me a pizza and then deliver it to me at @PortfolioSchool? Please and thank you.”
That simple tweet resulted in a unique conversation, all on twitter, and landed us each our own pizza and two boxes of lava cakes to share from Domino’s Pizza—or, really, from Ramon DeLeon. He’s an owner of 6 Chicagoland Domino’s, and has been making his mark for his #RamonWOW deals. It’s not often he personally delivers pizza any more, but we’re glad he made the special trip out to CPS. Beyond surprising people with free pizzas, Ramon also travels internationally to speak about Social Media. When Twitter took off, a lot of companies and brands felt the need to jump aboard, and rightly so. Twitter is an amazing and powerful tool. However, a lot of people still just don’t get it and aren’t using it to it’s full potential.
My friends joke around because on top of blogging a lot, I also manage a handful of twitter accounts. I won’t claim to be an expert, or even a Ramon, but I will say that Twitter is definitely a part of my life and how I communicate—with friends and brands. I think that’s the essential part that most people forget. This is a mode of communication. I can throw all the random tweets out there I want—and I do sometimes, I have two cats and yes, I tweet about them. But if I don’t engage others, and actually be a part of the conversation, then I’ve missed the point.
It’s more than status updates, and I think the more brands that realize that, the greater the reward they’ll find.
I want to say thanks to Ramon again, and also as today’s his birthday—may you be as happy as all those you’ve WOWed.

