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First Quarter
CONCEPT BASICS
Learning the building blocks of a good idea.
(Jeff Epstein)
BRANDING
Learn the ins and outs of branding and other skills to be a successful CPS student.
(Linda Jackson)
TYPE BASICS
Type fundamentals; working with Desert Island fonts.
(Will Miller)
DESIGN FUNDAMENTALS
Design principles are explored.
(Robin Katz)
BASIC LOGO DESIGN
Learn the basics of making marks and logotypes.
(Ginny Tevere)
GUEST SPEAKER
July 17th Stuart Drozario BDM
July 24th Ashley Vinson DDB
August 7th Will Miller Firebelly Design
August 21st Josh Hirsch Big Spaceship
October 23rd Dave Gardner, Jeff Hoffman ColorJar
November 13th Cheryl Berman, Unbundled
November 20th Lisa Landsman, Google
December 4th Alisa Wolfson, Leo Burnett
January 22nd, Rick Valicenti, Thirst Design
February 5th, Dan Fietsam, Energy BBDO
March 5th, The Post Family
Second Quarter
ADVANCED LOGOS
Learn how to refine logotypes and expand them into systems.
(Gina Reynolds )
RETAIL SYSTEMS
Exploring all the elements of a retail system.
(Radhika Gupta)
BOOK COVERS
Creating a family of book covers.
(Tammy Baird)
PRE-PRESS
All the details of working with digital files.
(Mark Ward)
INTERMEDIATE TYPOGRAPHY
Working with longer text, display text, font pairing.
(Chad Verly)
INTEGRATED CAMPAIGNS
Work within a team creating integrated ideas. A new assignment each week.
(Cristen Ingram/Natalie Taylor/Brian Bennett/Emily Sander)
GUEST SPEAKER
July 17th Stuart Drozario BDM
July 24th Ashley Vinson DDB
August 7th Will Miller Firebelly Design
August 21st Josh Hirsch Big Spaceship
October 23rd Dave Gardner, Jeff Hoffman ColorJar
November 13th Cheryl Berman, Unbundled
November 20th Lisa Landsman, Google
December 4th Alisa Wolfson, Leo Burnett
January 22nd, Rick Valicenti, Thirst Design
February 5th, Dan Fietsam, Energy BBDO
March 5th, The Post Family
Third Quarter
STANDARDS MANUAL
Making a fully blown Standards Manual that reflects the tonality of the brand.
(Mike Ronzano)
DESIGNING FOR THE WEB
You donÂ’t have to know how to program but you do need to know the language. Learn about websafe fonts and colors and intuitive navigational design.
(Emily Wuest)
ADVANCED TYPOGRAPHY
Review of fundamentals, font pairings and exploring non-traditional typefaces and type design.
(Allison Strauss)
VISUAL SOLUTIONS
Creating concepts for poster design and dadvertising. Then producing finished comps.
(Jeff Epstein)
GUEST SPEAKER
July 17th Stuart Drozario BDM
July 24th Ashley Vinson DDB
August 7th Will Miller Firebelly Design
August 21st Josh Hirsch Big Spaceship
October 23rd Dave Gardner, Jeff Hoffman ColorJar
November 13th Cheryl Berman, Unbundled
November 20th Lisa Landsman, Google
December 4th Alisa Wolfson, Leo Burnett
January 22nd, Rick Valicenti, Thirst Design
February 5th, Dan Fietsam, Energy BBDO
March 5th, The Post Family
Fourth Quarter
PACKAGING
Designers will design, and fabricate a system of packaging.
(Julie Jawor)
PRESENTATION WORKSHIP/STAND UP COMEDY
Develope a 3-5 minute stand up routine to be performed at the End of the Quarter party.
(Tim Joyce)
FLASH
Intensive bootcamp to learn the fundamentals of the program.
(Ignatius Aloysius @ Digital Bootcamp)
INFORMATION GRAPHICS
Learn how to translate qualitative information into a visual display.
(Erin Huizenga)
MARKETING YOUR BOOK
This class explores all topics from interviewing, personal pieces, how to stand out among a sea of talented
books, how to write an effective “cover” email, the production of your physical portfolio, job searching
strategies, etc.
(Maria Scileppi)
GUEST SPEAKER
July 17th Stuart Drozario BDM
July 24th Ashley Vinson DDB
August 7th Will Miller Firebelly Design
August 21st Josh Hirsch Big Spaceship
October 23rd Dave Gardner, Jeff Hoffman ColorJar
November 13th Cheryl Berman, Unbundled
November 20th Lisa Landsman, Google
December 4th Alisa Wolfson, Leo Burnett
January 22nd, Rick Valicenti, Thirst Design
February 5th, Dan Fietsam, Energy BBDO
March 5th, The Post Family
Web Design
Upon completion, students will be able to demonstrate they have mastered the following skills by the sample work in their (online) portfolio:
- The ability to conceive and create strong strategic web design for a variety of consumer products and services.
- Knowledge with “front-end” web programming languages such as HTML, XML and CSS.
- Knowledge of CMS (Content Management Systems); both open source languages like RoR (Ruby on Rails) and Drupal, as well as proprietary systems such as Expression Engine, WordPress and Movable Type.
- Knowledge of SEO (Search Engine Optimization) and SEM (Search Engine Marketing) in order to demonstrate their ability to make good choices and utilize best practices of SEO and SEM.
- Thorough knowledge of all the steps of web site “front-end” languages and “back-end” web applications in order to Project Manage an effective and workmanlike web site/web marketing campaign.
First Quarter - 11 weeks
- Design Basics (DS101):
60 clock hours
- Logos and Systems (DS102):
60 clock hours
- Web Development (DS103):
48 clock hours
- Typography One (DS104):
60 clock hours
- Dreamweaver (DS104):
48 clock hours
Second Quarter - 11 weeks
- Search Engine Optimization (DS201):
48 clock hours
- HTML/CSS (DS202):
48 clock hours
- Typography Two (DS203):
60 clock hours
- Web Production Specialist (DS204):
48 clock hours
- Flash (DS204):
48 clock hours
Third Quarter - 11 weeks
- Information Graphics (DS301):
60 clock hours
- PHP (DS302):
48 clock hours
- ActionScript (DS303):
48 clock hours
- Visual Solutions (DS304):
60 clock hours
Fourth Quarter - 11 weeks
- Marketing Your Portfolio (DS401):
24 clock hours
- JavaScript (DS402):
48 clock hours
- Designing for the Web (DS403):
60 clock hours
- Flash Developer/Flex/RIA (DS404):
48 clock hours
Total Clock Hours: 864
Web Development
Upon completion, students will be able to demonstrate they have mastered the following skills by the sample work in their (online) portfolio::
- The ability to create web site assets as specified by web designers – the “front end” development web programming coding such as HTML, XML and CSS.
- Knowledge of timeline animation “front-end” web programming languages such as Adobe Flash, as well as JavaScript and ActionScript.
- Knowledge of CMS (Content Management Systems); both open source languages like RoR (Ruby on Rails) and Drupal, as well as proprietary systems such as Expression Engine, WordPress and Movable Type.
- Knowledge of SEO (Search Engine Optimization) and SEM (Search Engine Marketing) in order to demonstrate their ability to make good choices and utilize best practices of SEO and SEM.
- Knowledge of common, open-source “back-end” web applications such as PHP in order to Project Manage an effective and workmanlike web site/web marketing campaign.
- Knowledge of common, open-source database design such as MySQL.
First Quarter
- Web Development (DS103):
48 clock hours
- Dreamweaver (DS104):
48 clock hours
- Search Engine Optimization (DS201):
48 clock hours
Second Quarter
- HTML/CSS: (DS202):
48 clock hours
- Web Production Specialist (DS204):
48 clock hours
- Flash (DS204):
48 clock hours
Third Quarter - 11 weeks
- PHP (DS302):
48 clock hours
- Designing for the Web (DS302):
60 clock hours
- ActionScript (DS303):
48 clock hours
Fourth Quarter - 11 weeks
- Marketing Your Portfolio (DS401):
24 clock hours
- JavaScript (DS402):
48 clock hours
- Designing for the Web (DS403):
60 clock hours
- Flash Developer/Flex/RIA (DS404):
48 clock hours
Total Clock Hours: 432
Web Production and Project Management
Upon completion, students will be able to demonstrate they have mastered the following skills by the sample work in their (online) portfolio::
- Thorough knowledge and familiarity of how to create web site assets as specified by web designers – the “front end” development using web programming coding such as HTML, XML and CSS.
- Familiarity of timeline animation “front-end” web programming languages such as Adobe Flash, as well as JavaScript and ActionScript.
- Familiarity of CMS (Content Management Systems); both open source languages like RoR (Ruby on Rails) and Drupal, as well as proprietary systems such as Expression Engine, WordPress and Movable Type.
- Knowledge of SEO (Search Engine Optimization) and SEM (Search Engine Marketing) in order to demonstrate their ability to make good choices and utilize best practices of SEO and SEM.
- Familiarity of common, open-source “back-end” web applications such as PHP in order to Project Manage an effective and workmanlike web site/web marketing campaign.
- Knowledge of common, open-source “back-end” web applications such as PHP in order to Project Manage an effective and workmanlike web site/web marketing campaign.
- Knowledge of common, open-source database design such as MySQL.
- Knowledge of common Project Management software such as Google Docs and 37 Signals BaseCamp.
First Quarter - 8 weeks
- Web Development (DS103):
48 clock hours
- Search Engine Optimization (DS201):
48 clock hours
Second Quarter - 8 weeks
- HTML/CSS: (DS202):
48 clock hours
- Flash (DS204):
48 clock hours
Third Quarter - 11 weeks
- PHP (DS302):
48 clock hours
- Designing for the Web (DS302):
60 clock hours
Fourth Quarter - 11 weeks
- Marketing Your Portfolio (DS401):
24 clock hours
- Flash Development/Flex/RIA (DS302):
48 clock hours
Optional Classes
- XML (DS401):
48 clock hours
- Working with Databases/Database Connectivity (DS302):
48 clock hours
Total Clock Hours: 288
Flash Development
Upon completion, students will be able to demonstrate they have mastered the following skills by the sample work in their (online) portfolio::
- Thorough knowledge and familiarity of how to create animated web site assets as specified by web designers – the “front end” development using Adobe Flash.
- Thorough knowledge of timeline animation using Adobe Flash.
- Thorough knowledge of JavaScript and ActionScript.
- Ability to create frame-by-frame animation, motion tweens, shape tweens.
First Quarter - 8 weeks
- Adobe Flash Bootcamp::
48 clock hours
- Designing for the Web/User Interface:
48 clock hours
- HTML/CSS:
48 clock hours
Second Quarter - 8 weeks
- ActionScript:
48 clock hours
- JavaScript:
48 clock hours
Optional Classes
- XML:
48 clock hours
- WORKING WITH DATABASES/DATABASE CONNECTIVITY:
48 clock hours
- Game Design:
48 clock hours
Total Clock Hours: 252
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