Starting Your Portfolio
Gary Fox Robertson, Freelance Creative Director
Mondays at 6pm — 8 weeks
Cost Is $600
Take a deep dive into solving problems for brands, learn how to change the behavior of consumers, think of big ideas that resonate, and leave with portfolio-worthy creative pieces.
Instructor Gary Fox Robertson (affectionally known as “GFR”) has been a Creative Director for more years than he’d admit, making award-winning campaigns for Nintendo, McDonald’s, Samsung, The Army, Allstate, Commonwealth Edison, etc. His “Sundial” billboard for McDonald’s was inducted into the Clio Hall of Fame.
First class is Monday, March 29th at 6PM CT. Cost is $600.
Caitlin Cody, VP Group Director of Creative Strategy at Digitas
Tuesdays at 6pm — 8 weeks
Cost Is $600
Interested in breaking into account planning or strategy? You’ll need portfolio pieces that showcase your creative problem solving. This 8-week course will help you improve your skills in market research, cultural analysis, forecasting, finding insights and creating briefs, and will provide you with samples that show you can help a brand craft its story.
Instructor Caitlin Cody puts a Brand-Planning lens on Brand, Digital, CRM and Shopper clients. She leads brand strategy for Mizkan brands (RAGÚ, Bertolli sauces, Mizkan, Nakano, Holland House, Angostura Bitters), and leads digital strategy for ALDI.
First class is Tuesday, March 30th at 6:00pm CST! Cost is $600.